Client:  Crestor (AstraZeneca)
Services:  Art Direction, Graphic Design
Agency: Grey Healthcare Group

Crestor Core Visual Aid (CVA)

Previous (first version) Crestor CVA

Crestor Core Visual Aid (CVA)

New (second version) Crestor CVA, inside pages

Crestor Detail Aid (DA)

New Crestor DA, using Patient Profiles

Crestor doctor brochure

“Right Time, Right Reasons” doctor brochure, asking the question “What specific type and profile of high-risk patient do you treat, and how?”

Crestor journal ad concepts (pitches)

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